This piece is a perception experiment in first term and an great collaboration for the Offf book in his 18th edition designed by Mucho.
Under the title ‘The visible and the invisible’ the book is a journey into the imagination and explores every act of perception as a self act of creation.
‘We believe in what we see, touch, hear, smell and taste. We believe in the world we find ourselves immersed in. A world we know is of own creation.
This book explores this fantastic organism that has faith in its own imagination. An organism able to worship the Invisible’
The experiment proposed to use the imagination and creativity to ‘erase’ or ‘redraw’ a provided image of a sloth hanging in a trunk. Only the 10% of what we see, we see with our eyes,
the other 90% is a very compelling creation of our brain. It’s thought this 10% that we correct whatever our brain is expecting to see.
It brings the opportunity t learn the new concepts that will feed our imagination, our 90%.
photography by: enricbadrinas.com